Head of Marketing
We’re Altura, an ambitious SaaS startup!
At Altura, we’re making it easier for organisations to win complex deals (tenders and RfP’s). With our AI-powered platform, we simplify bid management by turning it into a smooth, strategic process. We connect workflows, automate tasks, and make knowledge accessible, so teams can work more efficiently and effectively.
But we’re not stopping there.
We’re developing the first AI-powered Agentic Virtual Bidmanagement Assistant, designed to automate the entire bid lifecycle. Altura is growing fast and has big plans for the future. If you value innovation, enjoy working together, and want to make a real impact, we’d love to have you on board.
Let’s work together!
TL;DR
We are looking for an experienced Head of Marketing for our AI B2B SaaS startup going scale up.
You will be a key part in driving our growth on an international scale through a focus on demand generation, revenue marketing, and account-based marketing.
Our marketing efforts in the Netherlands have paid off and let us grow inbound pipeline 3x from the launch in 2022 to 2024. Not only pipeline, but also an engaged community that loves our content and monthly events. Now it’s time to scale our efforts and grow internationally in Europe.
That’s where YOU come in!
With your experience, you’ll own all efforts to grow internationally through marketing. Big focus on generating pipeline, but also make us the number 1 brand for bid management and lead a high-performing team. Are you ready?
The role and your challenge:
- Set up the international marketing strategy and plan to grow Altura into the Nordics, UK and DACH
- Build and lead a high-performing marketing team, fostering collaboration and growth. Partner with other teams such as sales, CS and product for faster execution and growth.
- Scale our efforts on the demand generation and ABM front and foster a close knit collaboration with sales for lead nurture and followup
- Be the driver for our brand efforts and make Altura the number one brand in bid management internationally
- Set up a data-driven analytics system and process to understand to track performance and optimize
You have:
- 5+ years of experience in B2B SaaS marketing, with at least 3 years in managing teams
- Proven experience in scaling marketing efforts across international markets.
- Proven expertise in growing pipelines through targeted marketing initiatives like demand generation, revenue marketing, and ABM strategies.
- Experience managing both digital and brand marketing efforts, including paid media, SEO, content marketing, and creative direction.
- Proficient in marketing automation tools (e.g., HubSpot, Marketo, Pardot), CRM systems (e.g., Hubspot), and analytics platforms (e.g., Google Analytics, Tableau).
- Exceptional communication skills with the ability to craft compelling messaging and storytelling.
- Data-driven mindset with a focus on measuring impact and continuously optimising campaigns.
- Entrepreneurial spirit, with a willingness to roll up your sleeves and drive results in a fast-paced, dynamic environment.
Nice to haves:
- Familiarity with AI-powered marketing tools and strategies.
- Expertise in managing PR and media relations.
We offer:
- Work - Work for an AI-build SaaS startup, going scaleup
- Time - 40 hours per week ⏱️
- Compensation - Competitive salary and Virtual Stock Units (VSUs) 💸
- Free - 26 vacation days 🏖️
- Tech - All the tools and martech stack you want 🛠️
- Flexibility - Work remotely when and how you want. Want to have the Thursday afternoon off and work on Sunday? As long as output is delivered and results are met 🔄
- Fun - Tear at the go-kart track or bowl your colleagues out during our company outings, but feel no need to join 🏎️
- Development - Budget to develop and spend it on courses you want 💡
- Macbook 💻
- Hybrid working model - 2 days/week at our beautiful Amsterdam Office 🏫
The Workplace
Altura is a fast-growing B2B AI SaaS company with great ambitions.
We developed an end-to-end platform that enables bid teams to manage and win complex bids in the public and private sectors. We use artificial intelligence to connect bid teams to company resources, automate the bidding process, and assist proactively with tasks and insights.
In 2022, we launched Altura. Since then, things have taken off. Our team has grown from 8 to 40 people, and the momentum is still going strong.
- Department
- Marketing
- Locations
- Amsterdam
About Altura
We're 39 innovative minds building software that helps companies win more deals. We are looking for eager and driven people to help us.
Want to know more? Then we will speak soon.
Head of Marketing
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